Why KNOW and Why NOW?

Why KNOW | Gain both qualitative and quantitative insights from prospects, customers and even lapsed customers to form up full picture

Why NOW | Because every minute count and your customers can’t wait

Enhanced Customer Understanding

Combining empathy with rationality for better insights in service designing, new product development and customer experience journey

Quantity meets Quality

Uncover customer’s deep insights and prove hypothesis through quantitative and qualitative data

know now action

What’s your next discovery ?


Uncover customer’s deep insights and prove hypothesis through quantitative and qualitative data

Benchmarks with your competitors

Gap finding

Consumer’s expectation and behavior

Motives and barriers of purchases

Concept-testing pre-launch

Discover new target market

Understand more about lifestyle of current and new target market

NPS Satisfaction survey

Data Driven Persona Your customer is waiting to be understood

Need to Know Now ?

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